VisitorEngagement D5.1 and D6.1: Observation Methods and Estimation Models

Leister, Wolfgang; Tjøstheim, Ingvar; Schulz, Trenton


Utgivere: Norsk Regnesentral

Serie: NR-notat DART/09/2014

År: 2014

This research note is the combined Deliverable D5.1 and D6.1 of the VISITOR ENGAGEMENT project.We present an overview of visitor studies, a framework for studying visitor experience, some thoughts about developing a model for estimating a visitor’s engagement, and the main principles of the employed observation methods.